Some chains are redesigning their restaurants to adapt to the rise in off-premise consumption, which was accelerated by the pandemic. It's no surprise that a generation of digital natives loves getting takeout. Perdue added that Gen Zers come to Chipotle more frequently than other age groups, but that their check sizes are smaller because they're typically only paying for their own meal. Stephanie Perdue, Chipotle's VP of brand marketing, said that because Gen Zers are less likely to have financial responsibilities such as mortgages and children, they spend more money when they eat out, including adding extras such as guacamole and queso to their dishes. 'I don't think that they're worried about money,' Abby Taylor, cofounder and CMO of Playa Bowls, which sells fruit bowls and smoothies, said. She added that though Gen Zers don't order as many desserts, they do splash out on sides and get drinks with their meals. 'They tend to be value conscious but not necessarily low spenders,' Dickey said. Gen Zers spend most of their disposable income on dining out, according to a report by Morning Consult. 'Discounts, specials, and menu prices are strong considerations when treating themselves to fast-casual dining.' 'As more and more Gen Zs enter the workforce, the generation's spending power is on the rise, but currently they still lean more towards affordable options in restaurants than all other generations,' Fabiola Del Rio, VP of integrated marketing communications at Panda Express, said. With this comes spending power, and a need to budget. Though Gen Zs are still young – they're generally defined as people born between 19 – the older members of this generation have full-time jobs. Account icon An icon in the shape of a person's head and shoulders.

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